Are you still using manual processes to protect your brand online? Automation is changing the game for IP and Trademark infringement specialists more so now than ever. These automated features are becoming the new normal for brands who want to tackle not just a few, but all counterfeits being sold online in real time. Automated […]
There is no excerpt because this is a protected post.
Counterfeiters are smart and know how to reach your fans and consumers. As technology has evolved, so have their tactics, which is why counterfeiters are choosing to target purchasers on social media The average US consumer spends more than five hours per day on social media sites like Facebook and Instagram. Teens almost double that […]
The majority of counterfeiters aren’t sitting outside of concert venues to sell bootleg t-shirts anymore. They are going where most fans spend their time – online. That’s why the music industry has had to stay ahead of the curve, especially in the anti-counterfeiting space. Owned by Universal Music, Bravado is the leading global provider of […]
So Chinese manufacturers are using your brand’s name and reputation to sell counterfeit goods, now what? How can you stop or at the very least decrease the amount of Chinese counterfeiting taking over your brand? Implementing the procedures listed below will help businesses protect their brands in China and elsewhere. Trademarking in China An […]