Protecting the Merchandise Behind the World's Most Recognizable Brands
CounterFind is an online brand protection partner that helps global brands detect, remove, and recover from counterfeit infringement across online marketplaces, social platforms, and rogue websites. We combine purpose-built technology with a licensing-native team to protect authorized partners, preserve brand trust, and recover lost revenue.
Built From Firsthand Experience by Licensing Experts
Our mission is simple: help brands regain control in an increasingly complex digital marketplace.
CounterFind was founded by licensing veterans who led programs across consumer products, sports, music and entertainment. We negotiated deals, managed royalties, and filed takedown reports that didn't stick. We built the team and the platform we wished we'd had.
Unlike software-only solutions, every enforcement action is reviewed by experienced professionals who understand the business behind the trademark.
Meet the People Behind CounterFind
Behind every enforcement action is a team of specialists committed to protecting the brands our clients have spent years building.
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Don Adam
Darren Woodson
Rachel Aronson
Jamie Gerson
Jamie Krause
Jeff Woodroof
Ashlyn Beiersdorf
Ally Wood
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A Message from the CEO
Finding a counterfeit listing is the easy part. The value is in what happens next — which takedowns matter most, which seller is actually authorized, when removal should become recovery. That's where brand protection is won or lost.
When I joined CounterFind, Darren, Rachel, and Jamie had already built something special: a team that understood this distinction, and a platform designed around it. Our growth since has been nothing short of extraordinary. CounterFind is honored to protect the copyrights, trademarks, and Rights of Publicity of some of the most recognized brands in the world across marketplaces, social platforms, and websites globally.
The standard hasn't changed. We will always view our business from the perspective of our clients, because many of us came from the brand side. Our clients don't need more data about their exposure. They need fewer counterfeits, authorized partners who stay protected, and more of what was taken from them coming back.
Why Brands Trust CounterFind
Technology finds. People decide. Brand protection isn't measured by the number of listings removed. It's measured by protected revenue, trusted licensing relationships, and the confidence that your brand is represented the way it was intended. That's the standard we hold ourselves to every day.
Trusted by entertainment, sports, music and consumer brands across the globe
success rate
median takedown turnaround
judgments to date have resulted in favorable outcomes for our clients
Advancing the Future of Brand Protection
CounterFind believes protecting brands requires more than technology. We actively invest in advancing the conversation around online brand protection, licensing, trademark enforcement, and counterfeit prevention through educational resources, industry collaboration, and ongoing innovation. Because better-informed brands make better protection decisions.
CounterFind is a member of the International Trademark Association (INTA), Licensing International, the International Collegiate Licensing Association (ICLA), and the International Anti-Counterfeiting Coalition (IACC).
